Bobo Choses
Supporting Brand Visibility, Market Presence, and E-commerce Growth Through Strategic U.S. Representation
Poise NYC partnered with Bobo Choses to strengthen its presence within the U.S. market through strategic brand representation, e-commerce support, and localized marketing initiatives. Our role focused on helping connect the internationally recognized children’s lifestyle brand with American consumers, retailers, and strategic opportunities while supporting continued digital growth.
40% Increase in U.S. Website Traffic
68% Engagement Increase
Enhanced Brand Visibility
Goals
Increase brand awareness within the U.S. market.
Strengthen e-commerce visibility and customer acquisition.
Support retailer and partnership opportunities.
Create localized marketing strategies for American audiences.
Build stronger engagement with families, parents, and lifestyle consumers.
Our Role
U.S. Market Representation
E-Commerce Growth Strategy
Brand Positioning & Localization
Community & Partnership Development
Marketing Strategy
Consumer Engagement Initiatives
Stakeholder Relationship Management
What We Did
Supported market expansion efforts across key U.S. regions.
Developed localized marketing recommendations aligned with consumer behavior.
Assisted in strengthening digital visibility and e-commerce performance.
Identified partnership and collaboration opportunities that aligned with the brand’s values.
Helped bridge communication between international brand objectives and U.S. market opportunities.
Supported promotional initiatives designed to increase awareness and customer engagement.
Results in 12 Months
Increased U.S. website traffic by 40%.
Expanded visibility among target consumer segments.Strengthened engagement with parents and family-focused audiences.
Supported growth in online customer acquisition efforts.
Increased brand awareness through strategic market positioning and outreach.
Impact
Through strategic representation and market development support, Poise NYC helped strengthen Bobo Choses’ connection to the U.S. marketplace while supporting the brand’s continued growth, visibility, and e-commerce objectives. The collaboration demonstrated the value of combining localized market expertise with a globally recognized brand identity.
“Poise NYC served as more than a marketing partner. Their ability to understand our brand, navigate the U.S. marketplace, and identify strategic opportunities helped strengthen our visibility and support our growth objectives.”
